Alex is a Park City, Utah based design director specializing in brand design, direction, and strategy.
I’m not sure which is less pretentious, writing in the first, or third person. So instead, I’ll alternate between the two. I make stuff for fun, and for money. The thing I’ve made I’m most proud of, is my daughter Josie. However, so far she is costing a lot more money than she is bringing in. A horrible business decision on my end. I’ve found that things most worth making are usually made for fun. And if they are really fun, then they also make money.
Speaking of making money, professionally I run a design consultancy called Workbench Creative. We’re not trying to save the world. Instead, we work to create tangible brands for people and businesses that encourage a sense of time & place. If this sounds like you, or you’d like to learn more about my work, please do get in touch.
Also, more often than not, bikes are the answer. Happy trails.